PeopleTalentLink

The Beginning

When I started learning about SEO, I must say i didn't know where to begin. And like most stories of challenge, I was within my ropes end-I had tried everything. After many sleepless nights, nearly $20,000 wasted on web development, and too little results, I was tired, frustrated, and broke. After spending many endless hours learning how to apply the techniques that the main ranked websites were utilizing, I started using a lot of the same techniques by myself website and quickly reached the top of Google for specific keyword phrases.

These findings resulted in what I am now calling the SEO Made Simple method. My focus was-and still is-Google, since it garners more search traffic than any other search engine. I've also learned that the optimization techniques used to reach number one on the world's largest internet search engine are unique. Shortly after I began applying these techniques to my own website, I quickly went from being on page 10 in Google for key search terms to the most notable of the search engine result placements (SERPs). Although more info vary from time to time, most of my keyword searches show my website on the initial page of Google, and several of them are in the main or number two position.

After spending many late nights applying the SEO techniques I learned, it wasn't long before I developed faster, better ways of getting good results. These optimization techniques saved me valuable time and money, making the process easier and faster to implement. I'll be sharing these techniques with you in the pages that follow in order to avoid wasting endless hours on manual processes that may easily be automated.

The best section of SEO is that I don't spend an individual penny on Google AdWords or any type of internet marketing. Why would I? I'm getting all of the traffic I could handle from the number one placement on the largest search engine in the world-Google! Other keywords I've focused on because of this website include marketing articles, marketing service providers, and marketing blog directory.

Benefits of SEO

Search Engine Optimization is with the capacity of offering you a strategic edge over your competitors

- Has a positive psychological effect on a visitor.

- Help you create a brand identity.

- Higher 'brand recall'.

- Increase in targeted on-line traffic.

- Better web site positioning.

- Ability to dominate over competition with your mirror sites.

- Fast, measurable ROI.

- Increased and boosted product sales, and online visibility.

- Lower client acquisition costs.

- Broader web-marketing share.

- Compete efficiently against larger competitors.

- Continuous Visibility.

- Makes the most from the best tool for advertising.

- The cheapest marketing tool, even online.

- Increases your revenue. Many non-brick and mortar firms have grown only with online presence and the very best example is Amazon. com.

On-Page Optimization

As I mentioned in the introduction, you can find essentially two parts to any SEO effort: on-page optimization and off-page optimization. We will begin with an overview and explanation of on-page optimization because it creates the foundation for the SEO efforts and is easy to understand. Simply put everything you do on your web pages can have a positive or negative impact on your internet search engine result placements-where your website is ranked on Google for a particular search term or phrase.

What Is On-Page Optimization?

Defined in its easiest form, on-page optimization is what you do on your website to greatly help or hurt your SERPs. From my perspective, on-page optimization also refers to critical planning steps like understanding your niche, keyword research, and web strategy.

The best section of on-page optimization is that it's fully in your control. If done correctly it can improve how search engines see your website, weigh your relevant content (keywords) and place your website within search results for a given term.

Keyword Research

The more I learn about search engine optimization, the more I've come to rely on effective key word research. Finding the search phrases your website or blog should be optimized for is vital to any search engine optimization campaign. The target is to find relevant, high traffic keywords which will be less competitive from an optimization perspective. Less competition implies that

you'll have a far better chance of achieving number one rankings for your chosen keyword phrase. Doing Additional info requires a little work but is well worth it.

The value of selecting keywords strategically is quite high. The "right" keywords allow your optimization efforts to happen quicker and produce the best organic result. Many of the companies I've consulted for within the last couple of years didn't pay much attention to keyword research. Because of this, they were either attempting to optimize their websites for keywords they might never achieve number one rankings for, because an authority site like Wikipedia held the most notable position, or for keywords that had next to no search volume.

What are LongTail Keywords?

It is very difficult for new blogs to rank on single or broad words. For instance "Wireless Routers" is really a keyword having high competition. When you search in Google by typing wireless routers, you will discover the web site having high Domain Authority. You can find domain authority of any website through the use of Moz site explorer. It is extremely difficult to outrank those websites. So, bloggers use long tail keywords like "Best Wireless Routers under 50 dollar".