CASE STUDY: Explainer Video Production Step by Step - by Dana Kachan - Design + Sketch - Medium

15 great explainer video examples + free templates - Filestage - Questions

Animated explainer videos permit more imagination, and are easier to modify or upgrade when you want to make future adjustments. A whiteboard video is an explainer video in which animation is hand drawn and eliminated on a white boards. This format of video has become popular due to its ease of operation and low cost, making it one of the most inexpensive kinds of explainer video to create.

We have actually got a few favorites to reveal you. With their video title," Our Blades Are F *** ing Great," you understand Dollar Shave Club is going for something edgy. They follow through and go all-in with this crazy video, which we also featured in our article about funny advertisements. What makes this explainer video work so well? Dollar Shave Club knows their audience actually well, to a tee.

The Definitive Guide to 20 Types Of Explainer Videos With Examples [The Best One?]

The video's language and humor matches their ideal audience perfectly. Dollar Shave Club is a fantastic example of a well-structured explainer video. They start with a short introduction of the service (get excellent razors delivered to your door for $1/month), they introduce the issue (most blades are too pricey, have un-necessary features that boost costs, and it's simple to forget buying brand-new razors), and re-iterate the service their service deals (low-cost blades delivered month-to-month to your door).

You'll see that Poo, Pourri's explainer video is largely live action, however changes to some animation to show the intricacies of how Poo, Pourri works (nobody wishes to see a live action load dropped into a toilet). Likewise, have מָקוֹר at that huge green button at the end of the video it's begging to be clicked, ending with a strong call to action.

Top 10 "Online Application" Explainer Videos in 2018

Some Of What is an Explainer Video? (And Examples You Can Steal!)

Poo, Pourri is an outrageous product, so their humor can be outrageous too. Mint is an ideal example of why some businesses are much better off with animation rather than live action. Mint makes the most of animation to illustrate how it draws financial info from various parts of a user's life and curates all of it into one setup.