Animated explainer videos permit for more creativity, and are simpler to edit or update when you wish to make future changes. A white boards video is an explainer video in which animation is hand drawn and erased on a white boards. This format of video has actually ended up being popular due to its ease of operation and low expense, making it one of the most affordable types of explainer video to develop.
We've got a couple of favorites to reveal you. With their video title," Our Blades Are F *** ing Great," you understand Dollar Shave Club is opting for something edgy. They follow through and go all-in with this wacky video, which we also included in our blog site post about amusing advertisements. What makes נמצא כאן ? Dollar Shave Club understands their audience truly well, down to a tee.
The video's language and humor matches their perfect audience completely. Dollar Shave Club is an excellent example of a well-structured explainer video. They begin with a brief introduction of the service (get terrific razors provided to your door for $1/month), they present the issue (most blades are too expensive, have un-necessary features that jack up costs, and it's easy to forget buying new razors), and re-iterate the service their service offers (inexpensive blades provided month-to-month to your door).
You'll observe that Poo, Pourri's explainer video is mainly live action, but changes to some animation to reveal the complexities of how Poo, Pourri works (nobody desires to see a live action load dropped into a toilet). Likewise, take a look at that huge green button at the end of the video it's begging to be clicked, ending with a strong call to action.
Poo, Pourri is an outrageous product, so their humor can be outrageous also. Mint is an ideal example of why some businesses are better off with animation rather than live action. Mint takes benefit of animation to illustrate how it draws monetary information from various parts of a user's life and curates it all into one setup.