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Find out more about how to create quality meta descriptions. Properly summarize the page material Write a description that would both inform and interest users if they saw your meta description tag as a snippet in a search results page. While there's Check For Updates or maximal length for the text in a description meta tag, we recommend making certain that it's long enough to be completely displayed in Browse (note that users might see different sized snippets depending upon how and where they search), and contains all the pertinent details users would require to determine whether the page will work and appropriate to them.

Utilizing generic descriptions like "This is a websites" or "Page about baseball cards". Filling the description with only keywords. Copying and pasting the entire content of the document into the meta description tag. Use distinct descriptions for each page Having a different meta description tag for each page helps both users and Google, particularly in searches where users might raise multiple pages on your domain (for example, searches utilizing the website: operator).

In this case, you might automatically produce meta description tags based on each page's material. Prevent: Using a single meta description tag across all of your site's pages or a big group of pages. Use significant headings to suggest crucial topics, and help create a hierarchical structure for your material, making it simpler for users to navigate through your document.

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Prevent: Putting text in heading tags that wouldn't be helpful in defining the structure of the page. Utilizing heading tags where other tags like and might be better suited. Unpredictably moving from one heading tag size to another. Use headings moderately across the page Usage heading tags where it makes good sense.

Prevent: Excessive use of heading tags on a page. Really long headings. Utilizing heading tags only for styling text and not presenting structure. Include structured information markup Structured data is code that you can include to your websites' pages to describe your material to online search engine, so they can better comprehend what's on your pages.